Sales activity and target planning calculator

Stop guessing what your sales target requires. Reverse-engineer the numbers.

Start with the revenue or unit target. This calculator works backwards through your average deal value, closing ratio and sales cycle to estimate the deals and qualified opportunities your team may need.

Run the numbers ↓

Illustrative monthly requirement

$1.29M

6 closed deals

60 qualified opportunities

14 qualified per week

Based on the current inputs. Adjust the calculator below to model your actual targets, deal value and closing ratio.

From target to activity plan

See what has to happen before the revenue can happen.

A sales target can look reasonable until it is translated into the volume of qualified opportunities and timing needed to support it. Use this tool as a planning model, then compare the assumptions against your actual CRM performance.

Set the outcome Choose a revenue or unit target and add the average value of a closed deal.

Add your assumptions Use your qualified-opportunity closing ratio, planning period and sales-cycle length.

Turn it into activity Review the period, monthly and weekly requirements, then download or share the plan.

Build the planning model

Use verified CRM data where possible. The default values are planning assumptions, not benchmarks for every sales team.

1 Set the target

Revenue goal Unit goal

Revenue goal for the full year The total revenue target for the planning period. Average deal value Your typical closed-won value.

2 Add your assumptions

Qualified opportunities per closed deal 10:1 means ten qualified opportunities are needed to close one deal. Planning period The window in which the target has to be reached. Average sales cycle (days) Days from a qualified opportunity being created to it closing.

Planning note: The sales cycle matters most in shorter periods. In a quarter with a 60-day cycle, most deals that close must already be in your pipeline when the quarter starts.

Your required sales activity

Adjust the assumptions to see the activity your target may require.

Live calculation

Deals to close

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in the period

Qualified opportunities

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needed in the period

Qualified per week

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steady pace

Open on day one

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already in pipeline

Activity funnel

Period · monthly · weekly

Qualified

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Closed deals

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Required activity Period Monthly Weekly

Qualified opportunities — — —

Closed deals — — —

Feasibility snapshot

Low risk

Win-rate pressure

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Sales-cycle pressure

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Weekly management number

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Main pressure point

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CRM metric to watch

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Manager action

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Sales-team action

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Planning caution

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One useful conversation

The numbers tell you what activity is required. The next question is whether your process can support it.

Compare the assumptions against your CRM data, sales capacity and current pipeline. We can help you identify where the plan needs to be strengthened.

Start a conversation →